ADC direct help clients acquire, grow and retain customers by using proven direct and digital marketing techniques. Our solutions and services are driven by performance and inspired by results.
We create networks that match our client’s needs. Whether your company is in need of a mailing, calling, or email list or full direct marketing strategy and campaign management, ADC direct is your best solution. We often think of a solution using our internal resources as well as those of our best partners to fulfill the big picture. The results are a full-service solution from a diverse group of some of the best direct and digital marketing, list and data compilers, printers and analytic companies in the country through one contact with one invoice. All this with one overriding principle in mind – your ROI!
Katherine Elliott Founder and President
The original company - A Direct Connection, Inc was founded January 1994. After 20 successful years in business was closed to allow the partners to explore diiferent opportunities., Katherine formed ADC Direct in September 2013. The new venture features many of the original company’s strategies, philosophies and knowledge, yet it has allowed for new creative energy and some new talent that brings fresh new solutions and technology to the table.
Katherine, an energetic, positive and enthusiastic entrepreneur, has a truly inquisitive mind and loves to learn about your business. She knows the most important thing to you is your ROI and has the unique ability to look at your business from a new perspective in ways that help increase your bottom line. Prior to the original ADC opening in January 1994, Katherine worked as a list broker, art sales representative, and retail management. She is a graduate from the University of Georgia, still loves the Dawgs, and is newly remarried with 3 + 2 children. In addition to loving all aspects of marketing, she enjoys traveling, running, fashion and self-development. She is a trustee of the Leukemia and Lymphoma Society.
“The greatest thing in this world is not so much where we stand as in what direction we are moving.” ― Goethe
ADC’s guiding principles that direct us every day.
“Knowledge speaks, but wisdom listens”
― Jimi Hendrix
ADC seeks to really understand the needs of our clients.
We want to learn about you and your business. What are the passions that drive the company? What are the marketing challenges that you are facing? With this information we can find products or processes that are the best direct marketing engagement strategy for your company at the most cost effective price.
“Don't be satisfied with stories, how things have gone with others. Unfold your own myth.” ― Rumi
In a world of data, analytics, and lists it seems the right brain would be less important. Au contraire, we still strive to come up with creative ideas of how to blend files, manipulate data, test new markets and mailing methods. Creative negotiation is one of our specialties and serves our clients well!
Ask for help
“Intuition works closely alongside fate, like they're business partners working together to alter the course of your life.” ― Katie Kacvinsky
We know we do not have all the answers or can actually do all the work ourselves. ADC has formed relationships with partners over the last 20 years and we are not afraid to utilize them for advice, services, and technology .
“There are risks and costs to action. But they are far less than the long range risks of comfortable inaction.”
— John F. Kennedy
We believe that action is a huge component in true success. Sometimes the plan is not perfect, but we have found that moving ahead and tweaking as you go reveals great success. This entrepreneurial approach has been our own philosophy for many years and we practice getting our clients on board with it as well.
Be the best and exceed expectations
“Do your best, and be a little better than you are.” ― Gordon B. Hinckley
Our goal is to provide all of our customers with our best work; to find the best solution and put it into action cost effectively. We always want to exceed your expectations!
I never did a day’s work in my life — it was all fun.” — Thomas Edison Edison
We have to enjoy what we do every day!
Services Strategy – based on long-term concepts and custom solutions
Creative Development Services
Search engine marketing
With the massive amounts of data available across a variety of channels, current marketers can be totally overwhelmed. ADC can help. With over 20 years in list brokerage services, we know what compilers are best for which industries.
In-house database build and Management
Data Hygiene and Manipulation